Thursday, May 27, 2010

The Early Digital Brochure

Blue chip firms like Intel, Microsoft, Apple and AT&T all secured domain name registrations in the mid 1980s. That's right. Way before their websites appeared on the Internet, they had already secured domains on the web. While America Online began conditioning consumers to join the social digital community, global brands started telling their corporate stories and showing off product on electronic brochures, better known as websites. The first websites were static, minus the Flash and animated hosts we see today. Nevertheless, the websites gave consumers an opportunity to learn more about brands and products without leaving their living room. Here are some examples of those early websites:

Whitecastle
http://web.archive.org/web/19961201214109/http:/www.whitecastle.com/

Apple
http://web.archive.org/web/19961023165502/http://www.apple.com/

McDonald's
http://web.archive.org/web/19970113192531/www.mcdonald's.com/main
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