Thursday, December 29, 2011

Most Popular 2011 Raindance Posts

I love taking the mystery out of digital and social media marketing by writing about practical and effective uses of new platforms that help online rainmakers succeed. Understanding the digital raindance that never sleeps can make all the difference in the world, especially since consumers are constantly changing the way they consume, share and interact with brands. Today's digital rainmakers need to know where and what their potential customers are doing online. And they have to become experts in engaging them in ways that move them through the marketing funnel toward conversions. In 2011, I wrote about many new platforms, strategies and creative tactics that have led many to join the social media raindance. Here are some of my most popular posts:

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